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Brands > Electronic & Accessories > WHOOP
Whoop logo
Whoop logo

WHOOP

WHOOP is a performance optimization brand offering wearable fitness trackers and a subscription-based platform that monitors recovery, strain, and sleep to help athletes and individuals improve health and performance.

Industry

Electronic & AccessoriesElectronic & Accessories

Market

United States
United Kingdom

Tech

Shopify
All Websites Landing Pages Email & SMS Loyalty programs

Frequently Asked Questions

WHOOP is a health and fitness technology brand focused on providing data-driven insights to optimize human performance. Its wearable devices continuously track metrics like heart rate variability, sleep quality, strain, and recovery, giving users personalized recommendations to enhance fitness, performance, and overall wellness. Unlike traditional fitness trackers, WHOOP operates on a subscription model that includes access to detailed analytics, coaching insights, and community features. The brand is popular among professional athletes, fitness enthusiasts, and anyone looking to improve their physical performance and lifestyle through actionable data.

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